S. Swaminathan is the Chief Executive Officer (CEO) of GS1 India, a global standards organization, where he leads initiatives for supply chain modernization, digital transformation, and barcode standards. He was elevated to this role in April 2021 after serving as Chief Operating Officer (COO), bringing over 28 years of experience in sales, supply chain management, and industry engagement.

• Role at GS1 India: As CEO, he has focused on driving digital adoption, supporting MSMEs with barcoding, and promoting data accuracy through platforms like DataKart.
• Background: He served as the Chief Operating Officer and previously led Business Development and Industry Engagement at GS1 India, which is promoted by the Ministry of Commerce and Industry.
• Expertise: He specializes in supply chain, logistics, and digital traceability, frequently speaking at industry events regarding smart packaging and regulatory compliance for Indian industries.
• Prior Experience: Before his time at GS1 India, he held positions at Newgen Software Technologies Limited and PSC INC.